nomBat News
SEO Case Study: 4 Articles, 4 First Page Results!
Amazing results from a series of four sponsored articles. Every single one of the four articles below was ranking on the first page of Google's search results within a week of being posted. This means additional traffic for the sponsorship site, additional exposure...
SEO Case Study : Sponsored Content
***UPDATE 2/19/18*** Every article, except one, in this report is now ranking in the top four Google results. A little over two years later and these are the results. All of these searches were completed in a non-cookied (incognito) google search today 2/19/18. Mezza9...
Supporting Local Artists
Artists should be able to make a living with their art. Over the last half dozen years running nomBat Branding, I feel that I have learned a thing or two about selling art, and I want to be able to share some of that knowledge with the Santa Cruz art community. Before...
Browsing Prezi – Online Integrated Marketing Strategy
I was browsing the site Prezi, a presentation building site, and found a "Prezi" presentation on marketing. I think I agree with most everything in here, the creator of the presentation (Kenny Withers) nails a lot of the basics for online marketing, and I think it is...
Three Strikes – Bing Maps Streetside Fail
I just remembered today that Jules and I had been out on a walk, and a bing mapping car drove by us. I think it would pretty cool to see us on the "Streetside" map, and so I went looking at bing maps. This is the first time I have used their maps for Streetside views...
Good vs. Bad Ad Design
We recently put this handy little visual guide together for Santa Cruz Waves and their magazine clients. We're hoping it help educate local business owners on what makes an effective ad. ↑ Well-designed, focused ad 0.5 - 1 inch “Safe Zone” around edges for copy....
The Only Three Types of Content
There are only three types of content. Sometimes I feel like I am forcing an idea to be something it isn't, and I get this feeling like my audience really wants to see something from every angle. When I do this I loose sight of the fact that sometimes a very simple...
Just For Fun – An Adorable Little nomBat
Ringo the #wombat has a real penchant for carrots... as you can clearly see! This cheerful fellow is a baby wombat who is currently being raised at @wildlifesydneyzoo, a must-visit wildlife park in Darling Harbour that showcases a wide variety of Australia's most...
Santa Cruz Waves Magazine: Volume 1.2
Issue 2 is out now, and we're so proud! If you can find one in the wild, pick it up, cuz they go fast! [gallery columns="5" link="file"...
Spam and Spintax – FAIL
All Blogs have to deal with some level of spam, whether it is the occasional comment that is well "written" and makes it through your spam filter, or thousands of potential comments if you are running with auto approve comments and no filters. I received this comment...