For my next experiment I decided on one of Jon and my favorite places to unwind and relax: The Tea House Spa!

The moodboard was especially important for this project, since the the Tea House’s overall vibe is probably its best (and my favorite) asset. I wanted to make sure I had a solid grasp on that before diving into anything else.

From there I developed a rebrand with cool, relaxed colors and a clean design that would seamlessly work with all the spa’s textures and possible uses; from promotional materials to tea packaging.

The Japanese kanji that appear throughout means Onsen, or “Hot Springs.”

Check out previous Rebrand Experiments: Santa Cruz Derby Girls and Artisans Gallery.

Logo

Tea House - Logo
Tea House - Colors

Print Materials

Tea House - Business Cards
Tea House - Brochure
Tea House - Gift Certificates

Signage

Tea House - Front Signage
Tea House - Entrance Signage

Website

Tea House - Website

Social

Tea House - Instagram / Facebook

Packaging

Tea House - Tea Tins
Tea House - Bag